In many Technology Management courses, dealing with case studies is used to give students vivid, real-life examples. Also in this context, it is possible for companies to cooperate with the professorship, enabling them to address specific questions.
For example, the course "New Product Management" confronts students with a problem of one of the professorship’s collaboration partners. The students are engaged to develop a solution through using techniques and methods previously learned. The respective problem descriptions are agreed upon between the organizations and the professorshipin advance. Results are available for the companies afterwards, with some of the previous ones actually put into reality.
DB Schenker cooperates with the Frauenhofer Institute for Material Flow and Logistics in the DB Schenker Enterprise Lab. Jointly, they have developed a digital training based on virtual reality to onboard new employees in a more efficient and motivating way (e.g., for employees working in packaging). This solution is used internally but could also be distributed externally. Within the course “New Product Management” the students evaluated relevant markets for digital trainings, the competitive situation, potential pricing models and go-to-market strategies.
b&d Energie- und Umwelttechnik GmbH developed a coaxial earth probe system for geothermal cooling of industrial processes. It allows to dissipate low-temperature waste heat and to store it for later use. These probes can be used for both heating and cooling. Within the framework of a case study, a market access strategy for the earth probe system will be developed. Particular attention will be paid to USP, market and competitive analysis and market access strategies.
NEXUS operates in the field of RPA & IoT, which are technological enabler for business process improvement and can lead as far as disruptive business model innovation. No company denies the need to embrace and deploy these technologies. But maturity of technological adoption varies across market (company sizes, industry verticals). Within the case study students were asked to define the customer adoption lifecycle, including key characteristics per stage, as well as survey the competition to define service product offerings per lifecycle phase for RPA & IoT offered by NEXUS.
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Location & approach
The campus of TU Dortmund University is located close to interstate junction Dortmund West, where the Sauerlandlinie A 45 (Frankfurt-Dortmund) crosses the Ruhrschnellweg B 1 / A 40. The best interstate exit to take from A 45 is "Dortmund-Eichlinghofen" (closer to Campus Süd), and from B 1 / A 40 "Dortmund-Dorstfeld" (closer to Campus Nord). Signs for the university are located at both exits. Also, there is a new exit before you pass over the B 1-bridge leading into Dortmund.
To get from Campus North to Campus South by car, there is the connection via Vogelpothsweg/Baroper Straße. We recommend you leave your car on one of the parking lots at Campus North and use the H-Bahn (suspended monorail system), which conveniently connects the two campuses.
TU Dortmund University has its own train station ("Dortmund Universität"). From there, suburban trains (S-Bahn) leave for Dortmund main station ("Dortmund Hauptbahnhof") and Düsseldorf main station via the "Düsseldorf Airport Train Station" (take S-Bahn number 1, which leaves every 20 or 30 minutes). The university is easily reached from Bochum, Essen, Mülheim an der Ruhr and Duisburg.
You can also take the bus or subway train from Dortmund city to the university: From Dortmund main station, you can take any train bound for the Station "Stadtgarten", usually lines U41, U45, U 47 and U49. At "Stadtgarten" you switch trains and get on line U42 towards "Hombruch". Look out for the Station "An der Palmweide". From the bus stop just across the road, busses bound for TU Dortmund University leave every ten minutes (445, 447 and 462). Another option is to take the subway routes U41, U45, U47 and U49 from Dortmund main station to the stop "Dortmund Kampstraße". From there, take U43 or U44 to the stop "Dortmund Wittener Straße". Switch to bus line 447 and get off at "Dortmund Universität S".
The H-Bahn is one of the hallmarks of TU Dortmund University. There are two stations on Campus Nord. One ("Dortmund Universität S") is directly located at the suburban train stop, which connects the university directly with the city of Dortmund and the rest of the Ruhr Area. Also from this station, there are connections to the "Technologiepark" and (via Campus Süd) Eichlinghofen. The other station is located at the dining hall at Campus Nord and offers a direct connection to Campus Süd every five minutes.
The AirportExpress is a fast and convenient means of transport from Dortmund Airport (DTM) to Dortmund Central Station, taking you there in little more than 20 minutes. From Dortmund Central Station, you can continue to the university campus by interurban railway (S-Bahn). A larger range of international flight connections is offered at Düsseldorf Airport (DUS), which is about 60 kilometres away and can be directly reached by S-Bahn from the university station.
The facilities of TU Dortmund University are spread over two campuses, the larger Campus North and the smaller Campus South. Additionally, some areas of the university are located in the adjacent "Technologiepark".
Street navigation from and to the TU Dortmund University:
The document and the graphic represent the motorways and federal highways around the TU Dortmund University in a very simplified way:
This interactive map helps you find and navigate between facilities and buildings on campus:
Interactive campus map
This document contains a simple campus map in German and English: